For this project, Pikus.IT was responsible for creating a branding strategy for Eco-Cleaner, an online store that sells ecological products for cleaning. The goal was to establish a brand that was both environmentally conscious and visually appealing to consumers.
The branding strategy included a new logo design, typography, and color palette that effectively communicated the company’s focus on eco-friendliness and sustainability. The logo incorporated a leaf symbol to represent the company’s commitment to the environment, while the color palette featured shades of green and earth tones to further reinforce the brand’s eco-friendly values.