Cooperation with Magda started in 2019 when we reached out to her to make a brand new blog layout for her Instagram profile. Soon it came out that Magda needs also a new visual identity, especially logo and colour palette. We created a logo which became a symbol of Magda’s brand. It appeared on her Instagram, blog (which had already two big reveals so far), clothes (for example Magda’s famous white shirt) and merch (enamel mugs, stickers). Brand’s colours are the main element of her electronic products (e-books) and printed book with premiere in 2022.